With all of the money that Tesco have at their disposal you’d think they’d be able to target their promotional emails a little more carefully. Here is an excerpt from one I received last week...
Dear Mr Malone,
This week at Tesco.com we're celebrating the highly anticipated release of Sex and the City 2 with these fantastic offers to help you have the perfect girl's night in. From wine to dips and pizza to desserts, we've got all you need for a fabulous night in with the ladies.
Now, I don’t mind a wee drop of wine, the odd pizza or dessert and I wouldn’t be averse to a night in with the ladies – do Tesco provide them as well? The advert didn’t say. But celebrate SATC 2?
Puh-leeze.
I’d rather sit and watch a party political broadcast – for any political party - scripted by Katie Price, starring Piers Morgan, with music by Jedward and directed by Chris Moyles.
euuuggh
A trailer for SATC 2 was on the TV the other night and the wee fella reminded me that my attempts to socialise him are failing and that the age of Political Correctness has completely passed him by when he ranted – I don’t get it, dad. Why are they making a fuss about these women? They’re old and they’re ugly and that one – Sarah Jessica Parker flits across the screen in some designer blah – has a face like a horse.
Ouch.
Tesco.com were more on course with their marketing this week when their promo talked about the World Cup (this is me jumping up and down and screaming, I can’t wait!) and offered cheap beer and crisps.
D’ye think if I get in some wine, pizza and desserts the ladies will come along as well?
